Why you will get the business
1. You really understood the brief and asked extra questions to get absolute clarity of how to win the business.
2. Your response is well-structured, easy to read, easy to understand, easy to navigate with all questions answered. There is a good executive summary and appropriate references at the end of the document. The proposal makes it absolutely clear why your proposal is unique.
3. The proposal looks good as an attachment and great on paper if printed out.
4. The paper proposal (with sufficient copies for each decision maker so they don´t see a poorly copied version) were sent secure delivery.
5. You will phone to check it got into the hands of your key decision maker.
6. They know exactly how to place the order with you.
