Nicholas Bate

How To Think Like David Bowie

1. I
2. sat;
3. I
4. thought;
5. I
6. wrote:
7. Where Are We Now?

More How To Think Like...

How To Think LIke An Economics Journalist

1. Whatever
2. I
3. Wrote
4. Yesterday;
5. Add
6. Armageddon
7. Hyperbole

more here

How To Think Like The Perfect G20 Delegate

1. I will not posture;
2. I will not politic;
3. I will not worry about the evening meal's seating plan;
4. Nor what various 'first ladies' are wearing;
5. I will insist on measurable objectives as we talk;
6. I will insist on clear actions;
7. I will at all times have in mind the ordinary citizen: the Man on the Clapham Omnibus.

How To Think Like The Back-To-Work-Martyr

1. Yeah: it was OK. Just a commercial racket now, though.
2. So they’ve canceled free coffee have they?
3. Economy to Boston? Are they joking?
4. Management have just lost the plot.
5. Why’d they ask for ideas; they’ll only ignore them!
6. Mind you: still easy to pad expenses. Heh, heh.
7. Time for a long lunch, I think.

How To Think Like The New-World-of-Work-Entrepreneur

1. Cool thanks: totally switched off.
2. Brilliant: I needed to reduce my intake of that stuff anyway.
3. I hate airports on business trips. I’ll work out how to do it by e-mail plus a couple of calls. Hugely productive in days saved.
4. Mmm-some of the ideas coming down seem to have the wrong priorities.
5. So, idea 1: proper conference call technology paid for by banning more flights.
6. Idea 2: clear, explicit expenses guidelines.
7. Time for a walk by the Thames.

How To Think Like: The Slightly Jaded Christmas/New Year Cook

1. Mmm. Let's see. Turkey
2. Few onions. Bit of garlic.
3. More turkey; some sausages. Few Brussel sprouts. 
4. Mmm. Bit of Christmas pudding. 
5. Lea & Perrins? Curry powder?
6. Mmm.
7. Let's send out to Domino's.

How To Think Like: The Guy At The Boxing Day Sales

1. Come on, come on. Open! It's 0959. Open up!

2. At last! Run: through home-care. Up the escalator. Through ladies...

3. Oh. Sorry. It's only a scratch: it'll heal. Got to go...

4. Here we are menswear. Where are they? Ahh ha!

5. BUT WHERE ARE THE SIZE M's?

6. I clearly KNOW it's a bl**dy sale. No I am NOT stressed.

7. I love getting a real bargain.

How to Think LIke Steve Jobs

It started with this: first posted October 2007.
1. The past is history; you can design the future. Whatever happens (and here are the seven stages of Steve so far), you can’t change the past. Learn from it, move on and make the future even better.
2. Design, no aesthetics is the new differentiator. People are busy, people are hassled. They want ease, simplicity and-let’s say it-beauty from their products. Whether it’s a solid product (iPhone) or a service.
3. Communicate; don’t PowerPoint. The latter is not effective: the evidence is there. Catch up up on some of Steve’s presenstations on YouTube.
4. Excellence is a mantra; not a bullet on a slide. You have to be it before you can do it before you can have it.
5. Be passionate and believe; eventually the market will get it. Whether you are Steve Jobs or The Beatles or the new Volvo, the best lead their audience.
6. Innovation is a way of life. How old is the iPod; how many improvements to date? Quite.
7. Be grateful. Read this.

And became this: How To Think Like...

How To Think Like: The Financial Pundit

1. This is the biggest financial crisis since, well, the last biggest financial crisis.
2. Some are comparing this global economic seismic meltdown to The Great Depression.
3. Others are not.
4. A range of factors are believed to be involved including the presidential elections, over-expansion in the housing market, price of oil, over-fishing in cod areas, global warming and too-full in boxes.
5. Few predicted this although only last week this station did make reference to the economy.
6. Beware!
7. If one thing is certain, as far as the markets are concerned, nothing is certain!

How To Think Like: The Serious Start-Up

1. Switch on phone: sell!
2. Walk briskly (gym membership cancelled to save money) to the copy shop: do 250 of those on 110g paper, please.
3. Make 25 more calls.
4. What documentation do I need for a Mailboxes MBE address, please? Tomorrow. Thanks.
5. Keep it simple. And keep simple brilliant.
6. We can buy a meeting table next month when we have earned it.
7. No. We don't do discounts. Too busy, sorry!